Recruit resellers, referrers and integration partners with capability, territory and intent captured at application — a channel you can actually tier.
Quick answer
An application that captures a would-be reseller's capability, territory and intent at the point of sign-up, so you build tierable channel partners instead of unvetted leads.
A partner list without capability data is a mailing list. This sign-up treats channel recruitment like qualification: who the firm is, what they sell today, which customers they reach, how they expect to sell yours and what commitment level they want. Partners self-select into tiers, your channel team sees fit before outreach, and co-sell conversations start from stated strengths instead of a generic welcome email.
A fillable sample form preview — live once the app is published.
Everything you need to run this template.
Capability and territory answers let you prioritize real overlaps.
Applicants declare the commitment they want, not what you assume.
Existing-customer overlap answers seed the first joint call.
Every application stays as your recruiting history.
From copy to deliverable in four steps.
Copy it and name your actual partner tiers.
Put it on your partners page, deck and outreach emails.
Capability, territory and intent arrive in one submission.
Accept, upgrade or decline with fit evidence in hand.
Pick your role — see how it fits your workflow.
Grow a tiered partner base instead of a flat contact list.
Turn inbound partner interest into structured intake.
Spot implementation and tech partners who already serve your buyers.
What makes this template work as a professional deliverable.
A preview of the fields inside — everything stays editable once you copy the template.
