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🤝 Sales Enablement

Free Inside Sales Cert Exam Template

A certification exam for phone-first sellers — opening, cadence, discovery and voicemail discipline — auto-scored on completion with a per-rep result report.

Exam
~25 min
Auto-scored + AI report
Live Preview

Quick answer

A scored certification exam for phone-first sellers — opening, cadence, discovery and voicemail discipline — auto-graded on completion with a per-rep result report.

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About this template

Inside sales fails on micro-habits the field era never needed: gate-opening the call, earning the next thirty seconds, discovering at phone speed. This exam certifies exactly that motion set — opening, permission-based discovery, qualification under time pressure, voicemail and follow-up cadence — auto-scored on completion, with a per-attempt AI report. The credential says a rep can work a phone book, not just read about one.

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Live Preview

A fillable sample form and report preview — live once the app is published.

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Fill it in to see how responses flow.
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Sample AI report with scoring visuals and recommendations, printable as a PDF.
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What's Included

Everything you need to run this template.

1

The phone motion set

Opening, permission, fast discovery, voicemail, cadence — examined separately.

2

Written answers graded

Open responses on voicemails and responses carry the weighting.

3

Result page per attempt

The scored conclusion lands in the report; your team applies the pass rule.

4

Report per attempt

Every attempt generates its own scored result to compare.

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How It Works

From copy to deliverable in four steps.

1

Use this template

Copy the exam for your inside team.

2

Train the motions

Workshops on opening and cadence first.

3

Attempt and score

One sitting; auto-graded, the result lands in the report.

4

Certify the ready

The report tells you which reps earn live books.

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Who Is This For

Pick your role — see how it fits your workflow.

1

Inside sales managers

Staff dialers with certified motion, not volunteers.

2

SDR coaches

Aim coaching where the exam says it lands.

3

BPO and agencies

One scored phone standard you can run everywhere.

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Key Features

What makes this template work as a professional deliverable.

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Sample Questions Inside

A preview of real questions — the live version scores them and builds a report per respondent.

  1. Open a cold call: which two sentences earn the next thirty seconds? (choice)
  2. Discovery on a phone call should reach pain by minute… (choice)
  3. Write the voicemail that earns a callback for a CFO persona (open)
  4. Qualification under time pressure: which question do you protect? (choice)
  5. Your prospect says 'email me' — the compliant next move? (open)
  6. Cadence: touches before dialing 'dead'? (choice)
  7. The gatekeeper asks who put you on their list — respond how? (open)
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Frequently Asked Questions

What does an inside sales certification cover?
The phone-specific competencies: call opening, permission-based discovery, qualification at speed, voicemail construction and cadence discipline.
Is scoring automatic?
Yes — weighted choice and open responses score on completion, and every attempt generates a personalized AI PDF report with its result.
Can I use the Inside Sales Cert Exam for free?
Yes. Copy it into your FormLM workspace per team or cohort and run as many attempts as you need.
Why include written answers?
Voicemail and objection responses only certify as constructed text; multiple choice proves recognition, not production.
How often should certification renew?
Annually, or whenever the cadence playbook changes — a lapsed cert list is how standards quietly disappear.

Certify the phone motion, not the slide deck

Auto-scored inside sales exam with a scored result report — copy it and staff books with proof.