After each viewing, capture the honest read — promise versus reality, the surprise, the near-dealbreaker — before it softens into politeness at the door.
Quick answer
Send it within hours of a viewing, before politeness softens the truth: the visitor rates promise-versus-reality and notes the surprise and any near-dealbreaker while it is fresh. It captures one subjective impression — act on patterns across many viewings, not on a single comment.
Disclaimer: buyer impressions of viewings; opinions about condition are subjective and no substitute for a professional inspection.
Post-tour debrief structure used by coaching buyer's agents, made self-serve.
Buyers tell agents the truth in the car park and a different, kinder truth at the door. This form catches the car-park version: which listing it was, how the property matched its photos and description, the moment that surprised them, the thing that nearly put them off, and whether they want to see more like it. Agents learn what their listings actually project, and second tours stop being guesswork.
Sample form preview (fillable once the app is published).
Everything you need to run this template.
Feedback tagged to the listing visited.
Photos and description measured.
The two moments that matter.
More like this, or less?
From copy to deliverable in four steps.
Send the day of the tour.
Six honest angles.
Where promise and visit diverge.
Fix the scare; show more of the surprise.
Pick your role — see how it fits your workflow.
Coach taste with the client's own words.
Hear how the campaign lands.
One more tour that fits better.
What makes this template work as a professional deliverable.
A preview of real questions — the full version lets you customize every field.
