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📊 Survey & Market Research

Free Pre vs Post-Experience Comparison Assessment Template

Compare what people expected beforehand with what they experienced across four dimensions — communication clarity, quality of delivery, timeliness and support — each phrased as expectation met or missed.

4 dimensions
~8 min
AI PDF Report
Live Preview

Quick answer

Compare what people expected beforehand with what they experienced across four dimensions — communication clarity, quality of delivery, timeliness and support — each phrased as expectation met or missed.

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About this template

Satisfaction is a gap, not a score: what was promised versus what arrived. This assessment asks twenty-two matched statements across four dimensions — clarity of communication, quality of delivery, timeliness, and support and responsiveness — each phrased as how the experience compared with what was expected. The AI PDF report bands each dimension, so a service, supplier or event team sees where the brief over-promised rather than only that the experience disappointed.

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Live Preview

Live form and AI report preview — fill it in and the report is generated from your answers.

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Fill it in to see how responses flow.
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Sample AI report with scoring visuals and recommendations, printable as a PDF.
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What's Included

Everything you need to run this template.

1

Expectation phrased items

Every statement compares experience with expectation.

2

Four dimensions

Communication clarity, delivery quality, timeliness, support.

3

Twenty-two statements

Weighted 1-5 scoring with a preferred name field.

4

Gap report

The AI PDF bands each dimension and flags the shortfall.

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How It Works

From copy to deliverable in four steps.

1

Use this template

Copy the comparison assessment into your FormLM workspace — free.

2

Capture expectation early

Answer before delivery, or against the brief as written.

3

Capture experience after

The same statements re-answered once delivered.

4

Work the gap

The report bands each dimension and flags the shortfall.

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Who Is This For

Pick your role — see how it fits your workflow.

1

Service and account teams

See where the promise overshot.

2

Event and delivery managers

Gaps by dimension, not gut feel.

3

Consultancies

Close the loop with the client.

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Key Features

What makes this template work as a professional deliverable.

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Sample Questions Inside

A preview of real questions — the full version adds scoring and a personalized report per respondent.

  1. The information I received before the event matched what I expected to know (1-5)
  2. Updates during the event were as clear as I had anticipated (1-5)
  3. I understood the process as well as I expected to (1-5)
  4. The language used was as plain as I had hoped (1-5)
  5. The delivered service matched the quality I expected (1-5)
  6. The product met the standard I anticipated (1-5)
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Frequently Asked Questions

How is expectation measured against experience?
Every statement is phrased as a comparison — information as clear as expected, delivery as good as anticipated — so both land on one scale.
Which four dimensions are covered?
Communication clarity, quality of delivery, timeliness, and support and responsiveness.
Should the same person answer twice?
Ideally once before delivery and once after; a single retrospective pass also works.
What does the report flag?
The dimensions where expectation and experience diverge most — that is where the brief overshot.
Is it only for events?
No — services, projects and supplier relationships all read on the same four dimensions.
Is it free per engagement?
Yes — copy one free assessment per client, project or season.

Score the brief before the spend

Run the four gates and fix the brief first — free.